A Guide to Social Media | 8 LinkedIn Continuing Education Linkedln is a professional social media site. Its most basic function is a digital resume that displays your current position. To ensure that your profile is compliant with the Advertising Guidelines, ensure your name is displayed as registered with RECO and that your professional headline states your registration description, brokerage name and the word “brokerage.” When navigating Linkedln, ensure that you are following REBBA 2002 and the Code of Ethics at all times. Registrants should be diligent to ensure that they are accurate in their statements and are not misrepresenting or providing false or misleading statements. The Social Media for Real Estate Professionals Continuing Education Elective includes: 1. What is Social Media? 2. Social Media Compliance 3. Social Media Tutorial In the tutorial, you can explore the basics of establishing accounts and profiles on popular social media platforms like Twitter, Linkedln, and Facebook. Throughout, information is provided on suggested approaches to remaining compliant with REBBA 2002 and its regulations. Over 175 million professionals use LinkedIn to exchange information, ideas, and opportunities.